Objectives
The eCommerce Manager is responsible for the day-to-day operations, and will help lead the growth of the eCommerce business with a strong background in driving the user experience and optimizing performance.
Responsibilities
Work directly with the head of the department to ensure eCommerce initiatives are aligned with business goals
Own and execute eCommerce roadmap:
- Continuously improve the website experience to maximize conversion and increase user engagement
- Lead the implementation of key eCommerce initiatives ex: loyalty program, blog, etc
- Develop and execute SEO strategies to improve organic search results and traffic
Manage development agency, SaaS partners and external relationships
Support Growth Marketing, SMS, Loyalty and Email marketing efforts
Use web analytics, customer insights, industry trends and customer service feedback to inform future iterations of .com experience
Oversee all website development, done in partnership with external development agency
Directs site navigation and merchandising updates including identifying up-selling opportunities, creating landing pages, curating collections and managing on-site promotions and product launches
Works hand and hand with creative team to execute the brand narrative
Responsible for all product uploads and daily site maintenance
Track and report monthly KPI's
Skills and Qualifications
Bachelor’s Degree in related field or industry equivalent experience
Strong technical exposure to web design and development, eCommerce systems integrations, SEO and UI/UX best practices
Successful track record in eCommerce project management and leading day-to-day operations in an entrepreneurial environment
Proficient in Shopify, Klaviyo, Google Analytics, Returnly, SEO Manager, Yotpo and more
Experience working for high growth D2C startups
Driven and self-motivated
Can-do attitude and ability to problem solve and think outside the box
Excellent oral and written communication skills, presenting ideas is key
Loves to work collaboratively
Excited to join a small and mighty team that makes a huge impact
Prefer 2+ years of experience as eCommerce Manager
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